As many major brands are now incorporating some form of texting into their marketing strategy, what do you consider to be the major factors that are driving that adoption? Constantin: One of the key reasons centers around the Apple privacy…
What’s the difference between “that’s funny!” and “that’s funny.” in a text message? The words might be the same, but the meaning is entirely different. The reason? Punctuation sets the tone of the message. While the exclamation point is a…
Companies spend a lot of time and effort developing their core marketing channels. From cultivating email lists to segmenting social media audiences, it’s all about sending the right message to the right people, through the right medium. And today, the…
New Integrated Solution Helps Merchants Drive Sales & Customer Engagement ATLANTA – February 23, 2022 – Revel Systems, the market leading cloud-native point of sale (POS) and complete business management platform, today announced a strategic partnership with Voxie, the leading…
By Erin Schilling – Technology Reporter/ Atlanta InnoFebruary 10, 2022, 07:22am EST Voxie CEO Bogdan Constantin is capitalizing on a trend that he thinks could transform the marketing industry — automated texting. Now, his Atlanta-based startup Voxie has $25 million to expand his vision. …
Atlanta startup is reimagining the way companies use texting to communicate with customers; grows 320% in 2021 February 10, 2022 ATLANTA, Georgia—Voxie, an innovative platform helping businesses grow through the use of conversational texting and automation, today announced it has…
Today, I’m excited to announce that Voxie has raised another round of capital to fuel us into our next stage of growth. I founded Voxie in 2018 because I believe In the future, the only way a business can grow…
Marketers know that every opportunity to interact with their audience is a chance to create value. Sometimes, it’s as simple as reaffirming your brand’s values and customer loyalty. In other cases, it’s about generating revenue at that moment. Some interactions…
Imagine this. You’re a marketer in the 80s working on an ad campaign to promote your firm’s latest product. It’s an important launch, and you’ve taken a multi-channel approach. A newspaper ad, a 30-second TV spot, and a jingle that…
Acquiring new customers is expensive and can take a very long time. When you advertise digitally, you’re not only competing with other businesses in your category, but all businesses that serve a similar demographic. This dramatically increases the competition and…