January 5, 2021
ATLANTA, Georgia—Voxie, an innovative conversational marketing platform for businesses to communicate with their customers, announces it has raised $6.7 million in Series A funding. The round was led by Noro-Moseley Partners with additional participation from well-known Atlanta entrepreneurs Wain Kellum, Andy Powell, Kyle Porter, David Cummings and Fred Castellucci, as well as Circadian Ventures and Engage Ventures.
Voxie was launched in 2019 as a unique way for retailers, franchises, restaurant chains and other businesses to communicate via text with their customers to develop relationships that result in increased revenue and stronger customer loyalty. Voxie now helps many consumer businesses impacted heavily by COVID-19 to sustain and increase revenue by promoting new channels such as curbside pickup, personalized in-store offers and enabling businesses to talk directly with their customers.
“Voxie leads the market as the only platform that allows brands to have personalized conversations with customers at scale, which we believe will be key for its target customers to succeed in a post-COVID world,” said John Ale, Partner at Noro-Moseley Partners. “Businesses love Voxie as they see meaningful revenue uplift quickly and the personalization of the content means customers find the messages useful and highly relevant to their needs. We’re excited to lead this investment and look forward to working closely with Bogdan and the Voxie team.”
“I’m thrilled to have assembled an Atlanta “Dream Team” of John and NMP as well as adding world class board directors in Wain Kellum, Andy Powell and Kyle Porter to help us accelerate our mission of driving incremental revenue for our clients by helping them better connect with and sell to their end consumer,” said Bogdan Constantin, Voxie’s founder and CEO. “When businesses see that our platform scales quickly and becomes a sustainable top three revenue channel in less than a month with 10x+ ROI, they understand the power of Voxie’s innovative conversational SMS platform.”
“Voxie has all of the ingredients to become one of Atlanta’s next great big software successes,” said Wain Kellum. “The value proposition and benefits to its customers is very compelling, the team is capable and Bogdan has proven to be an exceptional CEO. The business has accomplished much but watching what the team will do with additional resources is going to be a great deal of fun.”
Voxie intends to use this Series A investment to expand its engineering and customer success hiring in addition to building out its sales and marketing teams. “We’ve been overwhelmed with inbound customer demand given the results of our clients’ experience and we are looking for positive, relentless and supportive folks to help us continue growing revenue 500% per year,” Constantin added.
Voxie is the first two-way, conversational SMS marketing platform that enables brands to personalize the text messaging experience for their customers at scale. Voxie outperforms traditional marketing channels and consistently delivers new revenue and greater customer engagement and loyalty with 10X ROI in months. Voxie uses behavioral data and AI to build campaigns that acquire, retain and delight customers. Voxie partners with retail, franchise, ecommerce, restaurant, and multi-unit omnichannel brands, including: LG, Danone, Massage Heights, Buff City Soap and many others.
About Noro-Moseley Partners
Noro-Moseley Partners invests in early growth information technology and healthcare businesses with rapidly scaling revenue, a capital-efficient model, and a clear pathway to profitability. Founded in 1983 and based in Atlanta, NMP has built a strong network of successful entrepreneurs, strategic partners, management talent and value-added co-investors to support our portfolio companies. The firm typically seeks to be the first institutional investor in companies with annual revenue consistently between $2 million and $10 million.